How to Migrate from Trustpilot to Reveddy

Many Shopify merchants built their early review strategy with Trustpilot. The platform has name recognition, and for years it offered a legitimate free tier for businesses. That changed. Trustpilot shifted to a paid-only model, removing the free option that small brands relied on. The result: growing frustration among DTC merchants who are suddenly paying hundreds or even thousands of dollars per year for a service that does not actually live on their store.

If you are a Shopify brand evaluating this change, you are not alone. This guide walks you through the entire process of exporting your reviews from Trustpilot and importing them into Reveddy, a Shopify-native platform that collects reviews on your actual store domain, not a third-party directory.

Why Merchants Are Switching Away from Trustpilot

Trustpilot made sense when the free tier existed. You could collect reviews without spending money, and the Trustpilot badge added credibility. But the math has changed.

Cost is the biggest pain point. Trustpilot’s Business plans can run hundreds to thousands of dollars annually, depending on your review volume and the visibility features you want. For small and mid-size Shopify DTC brands, this is a significant line item that does not always deliver proportional returns.

Trustpilot reviews live on trustpilot.com, not your store. When a customer searches for your brand, they see your reviews hosted on a third-party domain. That分散es the trust signal away from your Shopify store. Reveddy collects and displays reviews directly on your store domain, keeping customers on your site and maximizing the conversion impact of social proof.

Limited widget control frustrates merchants. With Trustpilot, you embed a widget that pulls data from their servers. You have minimal control over how reviews display, what they look like, and how they integrate with your brand aesthetic. Reveddy gives you full control over widget appearance, placement, and behavior.

No free tier for businesses. Trustpilot no longer offers a free review collection option for businesses. If you want to collect reviews through Trustpilot, you pay. Reveddy includes a free plan that lets you collect up to 10 reviews per month, giving you a genuine way to test the platform before committing.

The trust model is different. Trustpilot operates as a centralized review directory. Reveddy operates as a native Shopify app that keeps your social proof embedded where it converts best: your product pages, collection pages, and dedicated Wall of Love section.

What You Need Before You Start

Before you begin the migration, gather the following:

1. An active Trustpilot Business account. Export requires a paid Business plan. Free accounts do not have access to the CSV export feature.
2. Access to your Trustpilot Business Portal. You will need login credentials and admin-level access to export data.
3. A Reveddy account. If you do not have one yet, you can create an account at Reveddy and connect it to your Shopify store before starting the import process.
4. A clean understanding of what you want to transfer. Review the section on what transfers and what does not, so you set expectations correctly before starting.
5. Time to update your theme. After the import, you will need to swap out the Trustpilot widget snippet in your Shopify theme for the Reveddy embed code.

Step-by-Step Export from Trustpilot

Exporting your reviews from Trustpilot requires using their Business Portal. Here is the exact process:

Step 1: Log into the Trustpilot Business Portal

Navigate to business.trustpilot.com and log in with your admin credentials. If you manage multiple profiles, select the correct one for the brand you are migrating.

Step 2: Navigate to the Reviews Section

Once inside the dashboard, go to Reviews in the main navigation menu. This displays all reviews collected under your profile.

Step 3: Access the Export Feature

Trustpilot does not make the export button immediately obvious. Look for a button labeled Export or an icon representing download. On some dashboard layouts, this appears as a gear icon or menu option within the Reviews section itself. If you do not see it immediately, check under Settings or look for a “Bulk Actions” option.

Step 4: Select Your Export Format

Choose CSV as your export format. Trustpilot allows you to export in multiple formats, but the CSV option is what you need for importing into Reveddy.

Step 5: Choose What to Export

You can typically export all reviews or filter by date range, product, or status. For a full migration, select all reviews. Make sure the export includes the following fields:

• Review text
• Star rating
• Date of review
• Reviewer name

Step 6: Download the File

Click the export button and wait for the CSV file to generate. Large datasets may take a few minutes. Download the file to your computer and note its location.

Step 7: Download Media (Optional)

If your Trustpilot reviews include photos, you will need to download these separately. Trustpilot does not bundle photos into the CSV export. Go to your Media Gallery or individual reviews to save images. You may need to do this manually review by review if there is no bulk download option. Note that some photos may not export cleanly, so plan accordingly.

Step-by-Step Import into Reveddy

Once you have your CSV file, the import into Reveddy is straightforward.

Step 1: Connect Reveddy to Your Shopify Store

If you have not already, install the Reveddy app from the Shopify App Store and connect it to your store. This gives Reveddy access to your product catalog and order data, which is required for proper review attribution.

Step 2: Access the Import Tool

In your Reveddy dashboard, navigate to Settings and look for the Import section. Reveddy provides a dedicated import wizard that handles CSV uploads.

Step 3: Upload Your CSV File

Drag and drop your Trustpilot export CSV into the import wizard, or use the file picker to select it. Reveddy will read the file and attempt to map the fields automatically.

Step 4: Map the Fields

The import wizard maps your CSV columns to Reveddy’s internal fields. The standard mapping looks like this:

• Review text maps to Review Body
• Star rating maps to Rating
• Date maps to Review Date
• Reviewer name maps to Author Name

Verify these mappings before proceeding. Reveddy’s system will highlight any fields that could not be matched.

Step 5: Handle Photos

If you downloaded photos from Trustpilot, Reveddy allows you to attach them to the corresponding reviews. Look for the media upload option during or after the import step. Not all photo attachments may succeed, especially if the file names do not clearly link to specific reviews.

Step 6: Run the Import

Click Import to begin the process. Reveddy will process your reviews and add them to your dashboard. You can monitor progress in real time.

Step 7: Verify the Data

Once the import completes, browse your review list in the Reveddy dashboard. Spot-check several reviews to ensure the text, ratings, and dates transferred correctly. If you notice missing or misaligned data, you can delete the import and run it again after cleaning your CSV.

Step 8: Update Your Shopify Theme

The final step is replacing the Trustpilot widget code in your Shopify theme with the Reveddy embed. In your Shopify admin, go to Online Store > Themes > Actions > Edit Code. Find the snippet where Trustpilot is embedded (often in product.liquid, product-template.liquid, or a dedicated reviews section file) and replace it with the Reveddy widget code from your dashboard.

Publish your changes and test the display on a live product page.

What Transfers and What Does Not

Honesty matters here. Not everything from Trustpilot will carry over cleanly, and you should know what to expect before starting.

Data Type	Transfers to Reveddy	Notes
Review text	Yes	Full text imports correctly
Star rating	Yes	Ratings map directly
Review date	Yes	Date of submission carries over
Reviewer name	Yes	Author name imports correctly
Product association	Yes	If included in export, maps to your Shopify products
Trustpilot verification badge	No	These are Trustpilot-specific trust signals that do not exist in Reveddy
Trustpilot “Verified Review” label	No	This is a Trustpilot-specific status indicator
Review photos	Partial	May require manual re-upload; some photos may not export cleanly from Trustpilot
Review helpfulness votes	No	This metadata does not transfer
Trustpilot response from merchant	Partial	You can manually re-add responses after import

The verification badges and “Verified Review” labels are Trustpilot-specific constructs. They do not exist in Reveddy because Reveddy’s trust model is different. Reveddy focuses on collecting reviews directly on your store domain, where the verification is inherent in the purchase data flowing from Shopify.

Photos are the most common pain point in the export. Trustpilot stores images in their own media system, and bulk export can be inconsistent. Budget time for manual re-uploads if photo reviews are a significant part of your current social proof.

Frequently Asked Questions

Will my existing Trustpilot reviews hurt my store if I keep both?

No. You can run both systems simultaneously during a transition period. However, having two review widgets on your site can be confusing for customers and may impact page load speed. Most merchants prefer to fully migrate and remove Trustpilot within a few weeks.

How long does the complete migration take?

The export and import steps typically take 30 to 60 minutes for most small to mid-size catalogs. The longest part is usually waiting for Trustpilot to generate your CSV if you have thousands of reviews. Updating your Shopify theme snippet takes another 15 to 30 minutes.

Do I need a developer to do this?

No. The export and import processes are designed for merchant-level users. Updating the Shopify theme snippet requires minor code editing, but Reveddy provides clear copy-paste instructions. If you are comfortable navigating Shopify theme files, you can handle this yourself.

What happens to my Trustpilot SEO value?

Trustpilot reviews hosted on trustpilot.com contribute to search rankings for your brand on that platform, not on your Shopify store. By migrating to Reveddy, your reviews become visible on your own domain, which can improve your store’s own SEO signals. You may lose some visibility on Trustpilot itself, but that traffic was never on your store anyway.

Can I import reviews without a paid Trustpilot plan?

No. The CSV export feature is only available on Trustpilot Business plans. If you are on a free or Starter plan, you will not have export access. In that case, you may need to manually copy review text if the volume is small, or consider upgrading temporarily to export.

Will Reveddy email my past customers for new reviews?

Yes. Once Reveddy is connected to your Shopify store, you can configure automated review request emails based on order status. This means your review collection does not have to start from zero. Past customers can receive review requests based on your configured timing rules.

What if my CSV has formatting issues?

Reveddy’s import wizard is fairly tolerant of CSV formatting variations, but messy exports can cause mapping errors. Clean your CSV before importing by removing special characters, ensuring consistent date formats, and checking for duplicate entries.

Ready to Make the Switch

Migrating from Trustpilot to Reveddy is a practical move for Shopify DTC brands that want to own their social proof, reduce costs, and gain full control over how reviews appear on their store. The process is straightforward, and your existing review data transfers intact for the most part.

Start by creating your Reveddy account, connect it to your Shopify store, and run your first import today. Your reviews deserve to live where they convert best: on your store, on your domain.